Spotify NZ turns Five – Check the birthday snapshot

Ed Sheeran crowned as New Zealand’s Top Streamed Artist of all time

Bieber’s ‘Purpose’ dominates as Top Streamed Album of all time

Homegrown legends Six60 land top ten placement in New Zealand’s Top Streamed Artists

25 May, 2017: Today, Spotify, the world’s leading music streaming service, celebrates its fifth birthday in New Zealand, and releases its definitive guide to streaming habits over the last five years.

Five years of Spotify, in a snapshot:

  • RMNZ wholesale figures show streaming generated more than $40 million in 2016, and is considered largely responsible for back-to-back years of major growth for New Zealand’s music industry.

  • New Zealand <3 Ed Sheeran. Despite stiff competition, Ed Sheeran has taken the crown, cementing himself as New Zealand’s Top Streamed Artist of all time. His 2014 album X came in as the runner up for New Zealand’s’ Top Streamed Album of all time.

  • We’re still a bunch of Beliebers: While Ed Sheeran dominated as New Zealand’s Top Streamed Artist, Justin Bieber’s 2015 album Purpose continues to reign supreme as New Zealand’s Top Streamed Album. Four of Bieber’s tracks – Sorry, Love Yourself, What Do You Mean and Cold Water (Major Lazer feat. Justin Bieber and MØ) also made the Top Ten Most Streamed Tracks list proving New Zealand is still mad for Bieber.

  • Six60 for the win: Homegrown legends, Six60, landed a top ten placement in New Zealand’s list of Top Streamed Artist. The five piece band came in at number eight and incredibly, their self-titled album (Six60) came in as New Zealand’s third Most Streamed Album of all time.

  • Mobile is the main platform for music streaming globally. Spotify internal data shows that 69% of streams now come from mobile, up 17% in the last year alone.

  • According to streamers across the globe, listening to music is an anytime activity. Spotify internal data shows, streaming is highest during activities such as housework (53% stream), cooking (42%), or chilling (55%).

Tom Mee, Spotify’s Artist & Label Services Manager says, “It’s exciting to look at how far we’ve come and all we’ve achieved in five years. We’re particularly proud of the positive impact Spotify has had on the local music industry; driving significant revenues back to the industry, and helping to export more New Zealand music to the world than ever before…a huge win for artists and music fans alike.”

All-Time Top Lists

New Zealand’s Top Streamed Artists Of All Time

  1. Ed Sheeran

  2. Drake

  3. Justin Bieber

  4. Eminem

  5. Rihanna

  6. The Weeknd

  7. Six60

  8. Kanye West

  9. One Direction

  10. Adele

New Zealand’s Top Streamed Female Artists Of All Time

  1. Rihanna

  2. Adele

  3. Ariana Grande

  4. Beyonce

  5. Sia

  6. Lorde

  7. Ellie Goulding

  8. Katy Perry

  9. Meghan Trainor

  10. Lana Del Rey

New Zealand’s Top Streamed New Zealand Artists Of All Time

  1. Six60

  2. Lorde

  3. Fat Freddy’s Drop

  4. Broods

  5. Katchafire

  6. Shapeshifter

  7. Stan Walker

  8. The Naked and Famous

  9. Brooke Fraser

  10. David Dallas

New Zealand’s Top Streamed Tracks Of All Time

  1. ‘One Dance’ – Drake

  2. ‘Sorry’ – Justin Bieber

  3. ‘Lean On’ – Major Lazer (feat. MØ & DJ Snake)

  4. ‘Thinking Out Loud’ – Ed Sheeran

  5. ‘Closer’ – The Chainsmokers

  6. ‘Love Yourself’ – Justin Bieber

  7. ‘What Do You Mean?’ – Justin Bieber

  8. ‘Cold Water’ – Major Lazer (feat. Justin Bieber & MØ)

  9. ‘Never Be Like You’ – Flume

  10. ‘Don’t Let Me Down’ – The Chainsmokers

New Zealand’s Top Streamed Albums Of All Time

  1. Purpose – Justin Bieber

  2. x – Ed Sheeran

  3. Six60 – Six60

  4. Views – Drake

  5. In The Lonely Hour – Sam Smith

  6. ANTI – Rihanna

  7. Blurryface – Twenty One Pilots

  8. Beauty Behind The Madness – The Weeknd

  9. Starboy – The Weeknd

  10. Dangerous Woman – Ariana Grande

Most Streamed Playlists Of All Time In New Zealand Over The Past 5 Years

  1. Today’s Top Hits

  2. Top Tracks in New Zealand

  3. Hot Hits Australia

  4. Hot Hits New Zealand

  5. NZ Top 40 – Singles

  6. Top 100 tracks currently on Spotify

  7. Monster Dance Hits

  8. Afternoon Acoustic

  9. Just Chill

  10. Get Popped!

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